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Automotive & MobilityKia

Connecting Drivers and Cars through UX: Kia UVO Service Platform

  • Full-page Scroll
  • Interaction
  • Mobile Web
  • Telematics
Kia UVO Service Website — Monitor and mobile site screens on a red background
Client

Launching the site for UVO, Kia's smartphone-based telematics brand.

Project Information

Industry
Automotive & Mobility
Project Type
New Build
Role
UX/UI Design, Interaction
Client
Kia
Client
Introduction
Founded in 1944, Kia is Korea’s oldest automaker, offering customers around the world new mobility experiences under its brand slogan “Movement that inspires.” It leads the popularization of eco-friendly mobility centered on innovative electric vehicles, and provides sustainable solutions through Purpose Built Vehicles (PBV) and a range of mobility services.

Based on IT systems, we launched the UVO site, Kia Motor Corporation’s telematics service brand that supports vehicle control via smartphones. / The website’s main page uses a full-page query method that moves one section at a time with interactions matching the young and dynamic concept of UVO. / For the mobile web, content was restructured to deliver information suited to the characteristics of mobile users.


Kia UVO Service Website — Collection of site screens on a red background


Kia UVO Service Website — Service screen on a smartphone


Kia UVO Service Website — Site screens laid out in layers


Kia UVO Service Website — Parallax scrolling note with an icon set

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