Differentminds. Shared gravity.
What we value
Every mind moves to its own rhythm. Better work begins in the difference. At Saltcake, eight shared principles give individual strengths room to emerge and turn different ways of thinking and working into better outcomes as we grow together.
- Sense
- Adapt
- Leverage
- Transform
- Create
- Articulate
- Kindle
- Elevate
BetterExperience
S.Sense
We don’t take the obvious for granted. We look deeper to uncover what others might miss.
A.Adapt
We don’t stick to one way of thinking. We shift our perspective to find what fits the context best.
L.Leverage
We don’t keep perspectives to ourselves. We connect different minds to create stronger answers together.
T.Transform
We don’t leave good ideas as ideas. We turn insights into experiences that actually work.
C.Create
We don’t rush toward results. We care about the people using the experience and the details that shape it.
A.Articulate
We don’t act just for the sake of doing. We keep the purpose clear and make every move count.
K.Kindle
We don’t stop when the work is done. We learn from what happens next and keep making it better.
E.Elevate
We don’t settle for good enough. We push further to create something better than expected.
“ The way you see changes what we make “
A problem is never the same from every angle. We value what different minds make possible more than how neatly they fit a mold.
When their perspectives connect, a better experience begins to take shape.
How we meet
From hello to welcome
- Show Your Perspective
Your resume tells us where you’ve been. Your portfolio shows us what you bring.
- Articulate Your Thinking
A few questions help us see how you think, approach projects, and solve what comes your way.
- Link With The Team
Think out loud with the team and show us how you approach the work and what makes your perspective yours.
- Take Your Place
Once the final decision is made, it’s time to get ready for what’s next as a Saltcaker!
Your role
CXUX Consulting
We define business and customer challenges and design the strategic direction each project takes
Key responsibilities
- Research
Business analysis and direction
We research and analyze the industry and business environment to shape the project’s strategic direction.
- Align
Client needs and communication
We clearly define the client’s needs and challenges, and align everyone around the project’s goals and direction.
- Deliver
Documents and deliverables
We develop proposals and consulting materials, and manage schedules and deliverables so the project comes together with quality.
CXUX Strategy
We analyze users and markets to uncover insights, and shape them into experience strategies and service structures
Key responsibilities
- Discover
User and market research
We study users and the competitive landscape, analyzing qualitative and quantitative data to find the problems a service must solve and the opportunities ahead.
- Structure
User journeys and service structure
Building on those insights, we shape user journeys and information architecture into one consistent flow of experience.
- Direct
CX/UX strategy and direction
We set the service’s CX/UX strategy and keep it consistent across consulting, design, and development.
Creative Design
We turn a project’s purpose and strategy into intuitive screens and a consistent visual experience
Key responsibilities
- Explore
Trends and visual direction
We explore UX/UI trends and references that fit the project’s purpose and context, and define its visual direction.
- Create
UX/UI design and prototyping
We design screen structures and interactions, carrying one consistent experience from prototype to final interface.
- Refine
Design review and quality
We review the work so design intent and standards hold throughout, refining every detail.
Development
We build designed screens and features into services that actually work, on a technical foundation that runs reliably
Key responsibilities
- Build
Screens and features
We develop designed UI and interactions into real screens and features that work consistently across devices and environments.
- Architect
Architecture and environment
We design front-end and back-end architecture and build a development environment made to scale and easy to maintain.
- Optimize
Performance and stability
We keep checking performance and quality, resolving technical issues to make the service more stable.
