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Research & DevelopmentSaltcake Media Lab

2014 DMC Christmas New Media Exhibition

  • Christmas
  • Exhibition
  • Hologram
  • Projection Mapping
DMC Christmas New Media Exhibition 2014 — White paper deer head sculpture
Client

A Christmas new media exhibition at the Digital Media City PR Hall with projection mapping, interactive media and hologram motion graphics.

Project Information

Industry
Research & Development
Project Type
Experimental
Role
Projection Mapping, Interactive Media, Hologram
Client
Saltcake Media Lab
Client
Introduction
Saltcake Media Lab is Saltcake’s in-house research team, experimenting with new technologies and interactions to explore “the essential value of happy experiences.” It builds and exhibits new media technologies such as VR and AR, holograms and motion recognition, and carries the insights gained into the experience design of client projects.

From December 20, 2014 to January 7, 2015, Saltcake held “Merry Christmas from Saltcake!”, a Christmas new media exhibition at the Digital Media City (DMC) PR hall in Sangam. To give visitors a warm year-end full of smiles, we created three new media works.


Projection mapping [Rudolph is coming to town]

— motion projected onto a handmade Rudolph object

Interactive media [Christmas Cooking beat]

— a Cooking Beat space dressed with Christmas lights

Hologram motion graphics [Santa Claus is coming to town]

— a hologram motion graphic featuring Santa Claus


DMC Christmas New Media Exhibition 2014 — Installation work in progress


DMC Christmas New Media Exhibition 2014 — Large screen installed in a building lobby


DMC Christmas New Media Exhibition 2014 — Lit deer sculpture with decorations


DMC Christmas New Media Exhibition 2014 — Visitor standing before a Christmas game screen


DMC Christmas New Media Exhibition 2014 — People posing in front of the installation

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